About

Kurt Ruf is a data-driven marketing and AI consultant who helps businesses unlock growth through advanced analytics, CRM segmentation, and real-time decisioning. With decades of experience building successful analytics firms and software solutions, he specializes in turning complex customer data into clear, profitable action.

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Kurt Ruf's consulting mission is to empower businesses with data-driven AI strategies for success. Through expert coaching, we transform complex data into actionable insights, optimizing CRM, marketing funnels, and decision-making. Achieve measurable growth, streamline operations, and outpace competitors with tailored AI solutions that turn your vision into reality. 

Our method embraces learning through errors via an iterative approach. Start with a hypothesis, test it in real-world data scenarios, and analyze failures to uncover insights. Refine AI models and strategies in rapid cycles—build, measure, learn, repeat. Each error accelerates progress, turning setbacks into scalable successes for data-driven business growth.